This does not mean that there is a glut of monetization tools. The fact is as long as platforms are being built online and innovation is allowed free rein, there will always be more of such tools joining the list of options. However, the onus lies on the content owner to know how to use the tools to maximize his or her opportunity. There are some things you would have to put into consideration before monetizing your content and I have picked some of those that are noteworthy below.
Is Your Website In Place?
- Your finance
- The nature of the content
- The strategy you want to adopt
- The means of monetization you plan to use
Do You Have Enough Content?
- Know the kind of content you want
- Create or source for such content
- Have critical mass i.e. enough to create depth in your platform