#19: “Sopranos-Posting” Turned Characters Into Vocabulary
“Sopranos-posting” works because fans no longer quote the series only to discuss The Sopranos. Screenshots and lines function as responses to politics, sports, work, relationships, bad meals, embarrassing celebrities, and disappointment. The characters have become reusable vocabulary. That is a deeper form of cultural survival than nostalgia. A show stays alive when people stop treating references as references and begin using them as language. Tony, Junior, Christopher, Carmela, and Paulie routinely speak for strangers online.

provided by constative.com
