Ah, that Jake
State Farm is an insurance company that can help you cover nearly anything you want insured. We’re not sure whether it’s a reliable company or not since we don’t use their services. Anyway, that’s not the point of this prank. Someone got hold of this person’s phone and changed all of their contacts to State Farm.
This forced the phone owner to text every person and ask who they actually were. It turned out that one of the contacts was of a State Farm rep. They probably just left that contact name untouched. After all, it was Jake from State Farm.