#9: The Phenomenon of Morley Cigarettes
Incorporating real brands in TV and movies can offset production costs, but crafting a fictitious brand often proves simpler and unnoticeable to audiences. This approach avoids complex negotiations and seamlessly integrates into the narrative.
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Morley cigarettes exemplify a ubiquitous fictitious brand, spanning from 1960’s Psycho to 2019’s El Camino, and featured in The Walking Dead and Friends. Created by The Earl Hays Press, Morley has demonstrated its versatility across various media over decades.