#2: FedEx
Since 1971, this beloved delivery giant, initially capable of shipping only a handful of parcels, has embedded a hidden symbol in its emblem, symbolizing its commitment to making deliveries more accessible worldwide.
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In 1994, Federal Express became FedEx, introducing a logo with a concealed arrow between the E and X, highlighting their rapid and precise service. The ‘Ex’ color also varies to distinguish between branches like FedEx Express and Freight.