#35: Gleem Toothpaste
In the 1960s, Gleem Toothpaste surged in popularity among brands like Big Bear and Walmart, thanks to its advertising tunes and refreshing taste. At an affordable price of $0.50-$0.75, it promised a clean, fresh feeling that many loved.
provided by constative.com
Gleem stood out with its minimalist white tubing contrasted by a blue and red logo. Despite its initial success and claims of combating decay and bacteria with a single daily use, its popularity waned in the 70s against new competitors.