#24: Mr. Clean
Introduced in 1958, Mr. Clean swiftly became an enduring symbol of household cleanliness. Procter & Gamble’s decision to trademark the iconic bald mascot by 1967 solidified its place in American culture. With his gleaming white smile and muscular physique, Mr. Clean represented efficiency and effectiveness in cleaning products.
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Through decades of advertising campaigns, he became ingrained in the collective memory, evoking feelings of nostalgia and trust. As a beloved household name, Mr. Clean continues to stand as a testament to the power of branding and the enduring appeal of a squeaky-clean home.