21 Historic Images That Take Us Back to 1972

Founded by Dave Thomas in Columbus, Ohio, in November 1969, Wendy’s Old Fashioned Hamburgers expanded rapidly across North America throughout the 1970s. The fast-food chain set itself apart from competitors by serving fresh, square beef patties, chili, and signature Frosty desserts. By 1972, Wendy’s began franchising locations nationally, establishing a brand identity that reshaped America’s growing fast-casual dining industry.