PETA’s Influence on Animal Crackers
It is the ethical responsibility of companies to do the right thing. this is especially the case if you are in a position of power. And there have been countless marketing and public relations campaigns to enact real-world change over some products.
People for the Ethical Treatment of Animals, otherwise known as PETA, lobbied for a change in the way the box of popular children’s snack animal crackers looked. In the end, Nabisco changed the box after the art got flagged by PETA as the same kinds of cages animals are in, in places like the circus. Thank you, PETA!