1950: The New Look
Dior’s New Look was very much still in fashion going into the 1950s, though not all women were happy about the restricting dress code. For some, going back to the past (fashion-wise and otherwise) wasn’t a good thing – they wanted to move forward rather than backwards. Still, Dior’s New Look fashion was the latest fashion statement at the beginning of the fifties.
Although it was created post-war, it was about going back to the traditional looks of the forties, featuring full skirts and wasp waists. It was named the New Look, although it was about old rules – emphasizing structure and the women’s body lines.