#30: Formula Toothcare
The trend of utilizing the environment as part of the marketing strategy didn’t pass over Formula, who came up with one of the best billboards we’ve seen yet. The message is clear as day – this is how strong your teeth will get if you use Formula toothpaste regularly – nothing very creative about that, but the best part about the advertisement is how real and lifelike it looks.

provided by constative.com
The marketing company of Formula did a great job with the execution of this billboard, as well as the model. If you ask us, this advertisement makes us want to give Formula a chance; if their product is as good as their marketing, they must know what they’re doing.