Becoming Robyn
Jive’s A&R executive, Steve Lunt, introduced Britney to the music and stylings of Robyn. Robyn was a teen pop star and musician in Sweden. She was a real pop sensation through Europe and Lunt wanted Britney to become the Robyn of the U.S.A.
Britney loved her music but was not impressed with her visual content. She didn’t find Robyn style and music videos very interesting. She had stated that she would stay away from doing black and white videos and heavy clothing, and instead have videos, with lots of colors, dancing, and “miniskirts”.